Latest Projects

Backstage Experiential

With Backstage I help experiential marketing agencies wow their clients with cutting edge event-tech and digital brand activations.

https://backstageexperiential.com

For a number of years I’ve been working with experiential marketing companies in Dublin helping them put together the “how do we make this?” technology projects that their other vendors can't provide.

Over the years I’ve helped with a plethora of weird and wonderful projects including things like:

  • GenAI image cubes
  • Live event fan cams
  • Twitter-Powered Snowblowers
  • SMS light-up Christmas trees
  • Live real-time pub-quizzes
  • Santa-themed naughty-or-nice video booths

These projects are a blast to work on, so in 2022 I decided to take my experience and turn it into its own standalone business & brand called Backstage Experiential.

Screenshot of VHI Fan CamA QR-code powered 'fan cam' experience for the VHI mini-marathon in Dublin

Screenshot of VHI Fan CamA real-time GenAI gallery cube activation for a Boston Scientific event